Promoting a dating site
One recent example is the amusing ‘Dictionary for the Modern Dater’, found on its Medium blog.
Managing to steer clear of the clichés of online dating, it uses relatable humour to engage and entertain readers.
So let’s take a look at these companies getting most of the love from Google (and those searching for online dating) to see what strategies you could borrow to win the hearts of more of your prospects.
Leading the pack with a 89.6% Impression Share and an Average Ad Position of 2.8 is
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While some larger dating sites rely on television or PPC advertising, good old fashioned content marketing remains a great way to attract a clientele. And to learn more on this topic, check out these Econsultancy resources: OKCupid was one of the first online dating websites to use content to drive its overall strategy.For example, its Facebook page continuously drives interest.