Mobile dating market


03-Apr-2020 22:10

When we take a closer look at where Tinder is downloaded and who is spending, a few things stand out from the data.

From a download perspective, the US is the place to go if you’re looking for love on Tinder, especially if you have an i Phone.

It also suggests that there is more nuance in the dating space than suggested.

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The rise of alternative dating apps like Pure show that services with niche appeal can break the “one size fits all” approach to dating and find a viable route to market.As evidenced in the chart below, almost 90% of Pure’s revenues were being generated in Russia at the time of translation.